Analysis of Metaverse Utilization in the Perspective of Creative and Social Industries

Authors

  • Najmi Dinda Ayuni Program Studi Pendidikan Multimedia, Universitas Pendidikan Indonesia, Bandung, 40154, Indonesia
  • Agus Juhana Program Studi Pendidikan Multimedia, Universitas Pendidikan Indonesia, Bandung, 40154, Indonesia

DOI:

https://doi.org/10.32815/jitika.v19i1.977

Keywords:

Blockchain, Metaverse, NFT, Industry Creative, Social

Abstract

The rapidly growing digital era has made the concept of the Metaverse one of the subjects that need to be developed in the creative industry and social activities. This article aims to analyze the utilization of the Metaverse from the perspective of the creative industry and social aspects. The method used in this analysis is a literature review, gathering information from various related sources. The Metaverse allows creators to produce and distribute their work in a safer, more transparent, and decentralized manner without involving third parties, giving them greater control over their work and fairer royalty distribution. Meanwhile, on the social side, the Metaverse also creates interactive spaces where people can meet, interact, and collaborate in real-time in ways that have never been possible before. This affects how we form social relationships, collaborate in project-based settings, and even attend virtual events together. Therefore, the Metaverse can serve as a bridge between the physical and digital worlds, bringing them closer and enabling individuals to immerse themselves in immersive virtual experiences.

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Additional Files

Published

19-02-2025

How to Cite

Ayuni, N. D., & Juhana, A. (2025). Analysis of Metaverse Utilization in the Perspective of Creative and Social Industries. Jurnal Ilmiah Teknologi Informasi Asia, 19(1), 8–12. https://doi.org/10.32815/jitika.v19i1.977